Thursday, May 21, 2009
$450,000 raised in one night thru Text Donations
LOS ANGELES (AP) — Alicia Keys wants $5 from every "American Idol" fan.
In one night, the amount raised via text donations eclipsed the total money raised in all of 2008. And not a single check was written or credit card was used!
The Grammy-winning singer appeared on the American Idol show last Wednesday to urge viewers to support the Text ALIVE Challenge, which aims to bring medicine and medical care to children and families with HIV/AIDS in Africa and India.
Keys asked fans to text the word "alive" to donate $5 to Keep a Child Alive, the charity she co-founded and for which she serves as global ambassador. She also introduced a beneficiary of the charity, 15-year-old Rwandan rapper Noah, who performed on the show.
If you know of a great cause, let us know! We love to set up a mobile giving campaigns for worthy causes.
Subscribe to:
Post Comments (Atom)
ShareThis
Welcome!
Welcome to our blog. This blog will focus around what is going on in the mobile space, cause marketing, and to be honest whatever else we care to share :)
We at MobileCause have over 50 years combined experience working with non-profit organizations, ministries, and causes. We are not only a mobile service provider with decades of marketing, media and telecommunications experience, we have fundraising in our DNA.
Our three core areas are:
-Text2Screen
-Text2Give
-Text2Broadcast
We'd love to work with you to meet your mobile goals.
Cheers!
~The MobileCause Team
steve(at)mobilecause.com
george(at)mobilecause.com
doug(at)mobilecause.com
danny(at)mobilecause.com
jon(at)mobilecause.com
hendre(at)mobilecause.com
We at MobileCause have over 50 years combined experience working with non-profit organizations, ministries, and causes. We are not only a mobile service provider with decades of marketing, media and telecommunications experience, we have fundraising in our DNA.
Our three core areas are:
-Text2Screen
-Text2Give
-Text2Broadcast
We'd love to work with you to meet your mobile goals.
Cheers!
~The MobileCause Team
steve(at)mobilecause.com
george(at)mobilecause.com
doug(at)mobilecause.com
danny(at)mobilecause.com
jon(at)mobilecause.com
hendre(at)mobilecause.com
No comments:
Post a Comment